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The270th OYKOT WIEDEN+KENNEDY TOKYO: 10 YEARS OF FUSION

December 02, 2008 - December 24, 2008

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Wieden+Kennedy is an authentically independent and creative agency that strives tirelessly to gfail harderh (in the words posted at its Portland headquarters) on a global level. This exhibition introduces the struggles (work) of Wieden+Kennedy Tokyo in the ten years since its foundation in 1998, during which time it has continued to defy the status quo from the perspective of gOYKOTha viewpoint derived from the fusion of diverse individualities and abilities. Where do the ideas and creative passion for their advertisements and communications come from? How are the gwork,h gpeople,h and gofficeh of W+K Tokyo being nurtured? In the cultural dynamism of urban Tokyo, what sort of people are making what sorts of things, how are they making them, and what will they create in the future? This exhibition looks back at the past ten years while simultaneously providing a vision of the future. A range of daily events will also take place during the exhibition.