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The 336th Exhibition Binokodu Cells: Kodue Hibino + "Nihongo de Asobo"

August 04, 2014 - August 27, 2014

Design: Tomohiko Nagakura
Design: Tomohiko Nagakura
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As the summer heat peaks in August, costume artist Kodue Hibino's "Binokodu Cells" (with "Bino" coming from the end of her last name and "kodu" from the beginning of her first name) will fill the ginza graphic gallery (ggg) with wonder.
  With a creative perspective that separates her from both fashion designers and graphic designers, Hibino continues to give life to a dazzling array of designs. "When individual cells come together one by one, they create something new," she says. "I try to do the same thing―piece together smaller parts to make an interesting whole." Focusing on the "cells" at the heart of Hibino's creative activities, the exhibition will introduce numerous elements of the artist's captivating body of work.
  The main channel for Hibino's artistic output is "Nihongo de Asobo", a program on NHK Educational TV (E-Tele) that features her costumes and set designs. Since beginning work on the show in 2003, Hibino has created unique costumes for performers, captured the power of Japanese expression in a variety of sets, and designed miniature sets for nursery rhyme segments―wherever you look, "Binokodu Cells" are alive in the everyday objects that give shape to the artist's designs. In addition to highlighting pieces from Nihongo de Asobo, the exhibition will breathe "new life" into ggg with a collection of costumes, images, and videos that showcase Hibino's advertisements, costume designs, evolving "LIVE BONE" performances, and upcoming theatrical collaborations with Hideki Noda.

* To coincide with the exhibition, DNP Art Communications Co., Ltd. will publish a children's book titled "Nihongo de Asobo: Doyo."


ginza graphic gallery (ggg)
DNP Ginza Building, 7-2, Ginza 7-chome 
Chuo-ku, Tokyo 104-0061
Tel: 03-3571-5206
Opening hours: 11:00am – 7:00pm (until 6:00pm on Saturdays)
Closed on Sundays and holidays
Admission free

Gallery Talk

6:30-8:00pm Thursday, August 7
Speakers: Kodue Hibino + Taku Satoh
Venue: DNP Ginza Bldg. 3F
Free admission, Reservation required (seating capacity: 70)
* Fully booked now. Thank you for lots of interests.

Workshop "Let's make your own insect brooch!"

Saturday, August 23
Session 1: 11:00am-1:30pm
Session 2: 3:00-5:30pm
Venue: DNP Ginza Bldg. 3F
Fee: \1,000 (incl. tax)
Participants should be 6 years old and above.
(School children between 6 and 12 should be accompanied by their parents.)
* Booking starts from August 4 by telephone: 03-3571-5206, or at the gallery reception.
* The workshop will be carried out in Japanese.


Costume artist
Creates costumes for use in magazines, posters, TV commercials, theater, ballet, dance, and film

Born in Shizuoka Prefecture in 1958, Kodue Hibino graduated from the Visual Communications Course of the Design Department of the Faculty of Fine Arts at the Tokyo National University of Fine Arts and Music (now the Tokyo University of the Arts) in 1982 and later launched her career as a costume artist in 1988.
Hibino has created costumes for many theatrical productions by Hideki Noda, including "Much Ado About Nothing," "A Midsummer Night's Dream," "Egg," and "MIWA," and "Tomeiningen no Yuge," a work that Noda crafted with Yume no Yuminsha. Hibino's credits also include projects for magazines, posters, and TV commercials, including spots for Suntory Boss Silky Black, Kagome Yasai Ichinichi Kore Ippon, Lotte Karin throat lozenges, as well as dance performances, films, album covers, and music videos for artists such as Hikaru Utada, Dreams Come True, Ai Otsuka, Yuzu, and Yo Hitoto. A truly versatile artist, Hibino embodies a unique perspective on costume creation that ventures outside the traditional scope of fashion design.
In 1997, she changed her artist name from Kodue Naito to Kodue Hibino.
Since 2003, Hibino has been making character costumes and miniature sets for nursery rhyme segments on "Nihongo de Asobo," a program on NHK Educational TV (E-Tele), as the show's director of costuming and set design. She also handled costumes and sets for "Karada de Asobo," another program on E-Tele, from 2004 until the end of the show's run in 2009.

Major awards
1984: Encouragement Prize at the Japan Graphic Exhibition
1989: Annual New Artist Award at the Japan Graphic Exhibition
1992: Avon Art Award at the Avon Awards to Women
1995: New Artist Award and the Shiseido Encouragement Award at the Mainichi Fashion Grand Prix
2006: Takashima Art Award from the Takashimaya Culture Foundation


Azusa Ozawa, ginza graphic gallery Tel: 03.3571.5206