The 334th Exhibition Nagai Hiroaki Exhibition: GRAPHIC JAM ZUKO
June 06, 2014 - June 30, 2014
The June exhibition at ginza graphic gallery (ggg) will feature the works of Hiroaki Nagai, an art director known for his advertising art marked by a simple and direct approach, a magnificent balance between photo and copy, and a combination of refinement and sincerity.
Advertising is Nagaifs main field, but the scope of his activities in art direction is actually broad and varied. The theme he chose for this exhibition at ggg is gGRAPHIC JAM ZUKŌ,h the word gzukōh being a pun suggesting an interplay between drawing and Nagai himself.
Nagai says his creative point of origin is the work he created for his arts and crafts classes in grammar school – known in Japanese as gzukō.h gWhat I do now isnft much different,h he says, gexcept that now, as an adult, I have to rely on myself as a tool while taking into consideration the circumstances that are presented to me.h
This exhibition will introduce interplays of various kinds: a new poster titled gZUKŌh by an up-and-coming photographer, previous posters, newspaper and magazine ads, book designs, notes and motifs from his production processes, etc. A volume dedicated to gHiroaki Nagai – gggBooks 110 –h will also be published in conjunction with the exhibition.
ginza graphic gallery (ggg)
DNP Ginza Building, 7-2, Ginza 7-chome, Chuo-ku, Tokyo 104-0061
11:00 a.m. to 7:00 p.m. (6:00 p.m. on Saturdays)
Closed on Sundays and national holidays
Entry is free of charge
Normally, I start a job by asking myself what it is I want to convey. For this solo exhibition, though, I confined myself to the question of how to express whatfs imbued in the title gZUKŌh and aimed to keep to that. As for the desultory array of materials, in retrospect some are things Ifve had an interest in since my childhood, while others are things Ifm interested in today as an art director.
As a child I liked to draw and make things. Whether it was drawing on the pavement with chalk or hammering nails and sawing something until late at night, once I decided to do something there was no stopping me – and thatfs changed little even today. In that respect, Ifm both happy and fortunate to have found myself working as a designer, continuing what I always loved doing.
If Ifve changed in any small way, itfs that Ifve become somewhat self-willed as an adult. With increasing frequency Ifve also come to be influenced by knowledge and information of various kinds. My current state of mind, reflected in the title of my exhibition, can perhaps be described as gzukōh – a word that originally stands for gzuga-kōsaku,h arts and crafts like we had as children in our school curriculum, but in this case Ifve reinterpreted (substituting different characters) to mean an interplay between drawing and myself: GRAPHIC JAM.
Hiroaki Nagai, Art Director
Hiroaki Nagai / Art Director
Born in Tokyo in 1957. Graduated from Tokyo Metropolitan Kogei High School, where he studied design. After working for Breakfast Inc., established N.G. Inc. in 1989. Member of Tokyo ADC, Tokyo TDC and JAGDA.
* Major Work
Art direction of CI and graphic advertising for Sagawa Express Co., Ltd.; graphic advertising for The Yokohama Rubber Co., Ltd.fs PRGR and ADVAN products; graphic advertising for California Travel and Tourism Commission; advertising for Wakayama Prefecture tourism campaign; graphic advertising for Suntoryfs gYamazakih and gZenh products; design of posters and publicity tools for exhibitions on Picasso, Paul Klee and Morris Louis at Kawamura Memorial DIC Museum of Art; design of posters and publicity tools for Jan Fabre exhibition (gAngels and Warriorsh) and gChat @ the MIMOCAh at Marugame Genichiro-Inokuma Museum of Contemporary Art; development of CI/VI and corporate advertising for Kyowa Hakko Kirin Co., Ltd.; photo book design and exhibition direction for Louis Vuitton; design and art direction of gSogetsuh quarterly magazine; etc.
* Solo Exhibitions
gJAGDA New Designer Award Exhibitionh (Creation Gallery G8, 1997); gBlanc blanc blanch (HB Gallery, 2004); gHiroaki Nagai Art Direction Exhibitionh (Junshin Gallery at Tokyo Junshin Womenfs College, 2007); gGRAPHIC TRIAL 2008h (P&P Gallery at Printing Museum, Tokyo, 2008); gSou-Tei-Gaih (Morioka Shoten, 2012); etc.
* Major Awards
1995 New York ADC gGold Awardh (for Katsuhiro Ichikawa photo book gEgonokih); 1997 JAGDA New Designer Award; 1997 East Japan Railway Company Poster Grand Prix gGold Awardh (for Wakayama Prefecture promotional campaign); 2000 Tokyo ADC Award (for Kinokuniya Honzaemon); 2001 gMinister of Economy, Trade and Industry Prizeh at All Japan Catalogue and Poster Fair (for Jan Fabre graphics); 2002 Hong Kong Design Show gGold Awardh (for Jan Fabre poster and photo book gUnbalanceh); 2006 Tokyo ADC Award (for gUtsubo Moonh); 2009 gMinister of Economy, Trade and Industry Prizeh at Japan Book Design Contest (for photo book gTORSOh); 2009 gSilver Prizeh at International Poster Triennial in Toyama (for gPaul Kleeh); 2012 JAGDA Award (for Louis Vuitton Forest Photo Exhibition); 2012 Design For Asia gGold Awardh (for Louis Vuitton Forest Box); etc.
gLOUIS VUITTON FOREST BOXhi2011j
Poster gUtsubo Moonh i2007j
Newspaper ad. gNisseki Househ i1990j
Photo Book gEgonokih i1994j
Poster gPaul Kleeh i2006j
Magazine ad. gSuntory's Yamazakih i2002j
Poster gJan Fabreh i2001j
Poster gKinokuniya Honzaemonh (2000j