Corporate History

1979-1988

4 | Taking on the Future

 

In the 1980's, the service sector began to play a more important role as the focus of the Japanese economy shifted from heavy industry to lighter, more compact products.
Fast food and convenience stores became part of the familiar landscape, and products like personal computers, CD players, and video decks became an integral part of people's lives.
We focused our efforts on our multimedia business, starting with CD-ROM versions of "Dictionary of Science and Technology" and "Kojien" (the authoritative dictionary of the Japanese language), which we produced by applying printing technologies that we had already cultivated to the fields of information processing and product processing. During this period we also strengthened our product development functions by establishing a separate laboratory for each business field, and brought to market such new products as smart cards, thermal transfer printing media, rear projection television screens, and color filters for liquid crystal displays.
Following the Plaza Accord, an international agreement that depreciated the US dollar relative to major currencies including the yen, the Japanese economy began an unprecedented boom. In the fiscal year ended March 1989, DNP's consolidated sales exceeded 1 trillion yen for the first time.

Carrier tapes for transporting precision electronic componentsCarrier tapes for transporting precision electronic components

Re-writeable smart cardRe-writeable smart card

Thermal transfer ink ribbons used in word processors and facsimile machinesThermal transfer ink ribbons used in word processors and facsimile machines

CD-ROM version of the Trilingual Dictionary of Science and EngineeringCD-ROM version of the Trilingual Dictionary of Science and Engineering

Ginza Graphic Gallery (ggg)Ginza Graphic Gallery (ggg)

1979
Dec. 15   Yoshitoshi Kitajima became president and Orie Kitajima became chairman of DNP
-      Second oil crisis
1980
Dec.  -   Developed aseptic filling system for "Bag in Box (BIB)" containers
1981
Mar.   Developed "MD-1" specialized containers for Meiji Dairies Corporation's Meiji Bulgaria Yogurt
1982
 -     Developed carrier tape for transporting precision electronic components; entered the industrial supplies business
 -     Began producing polyethylene terephthalate (PET) plastic bottles
1983
Apr.  15   Opening of Tokyo Disneyland
May   Developed thermal injection technology for decorating molded plastic products
Sep. 6   Opened Kuki Plant in Saitama Pref.
Nov. 15   Developed re-writable smart cards (smart card prototype)
Nov.  -   Fuji Xerox Co., Ltd. began selling the world's first plain-paper facsimile machine
DNP developed fused thermal transfer ink ribbons
Dec.  6   Iwanami Shoten, Publishers released the third edition of "Kojien," produced using a computerized typesetting system (CTS) for both text and illustrations
-      Began producing rear-projection television screens
1984
Nov. 15   Developed technology for mass-producing rainbow holograms using transfer printing
Dec. 1   Opened micro-products plant in Kisshoin, Kyoto
1985
Mar.  17   The International Exposition, Tsukuba, Japan, 1985 (Expo '85) held in Ibaraki Pref.
Jun.  19   Developed large-capacity optical cards amenable to mass production
Jul. 11   Completed construction of our Central Research Institute's Kashiwa Laboratory
Nov.    Produced Japan’s first CD-ROM dictionary: Dictionary of Science and Technology (Sanshusha Publishing Co., Ltd.)
-      Developed dye sublimation thermal transfer ribbon technology and began production
-      Developed technology for producing color filters used in liquid crystal displays
1986
Mar.  4   Opened Ginza Graphic Gallery (ggg)
Apr. 1   Equal employment opportunity act for men and women took effect in Japan
Apr. 18   Developed material for use in prosthetic joints, which was selected by Japan Science and Technology Agency as a notable invention
1987
Mar.  13   Developed urine testing paper using printing technology
Apr.  1   Japan National Railways divided and privatized
Jun. 10   Established technology for direct printing of high-definition images